Sunoco Race Fuels continues exclusive partnership with Lucas Oil Late Model Dirt Series

Sunoco signs extended deal with LOLMDS – Race for Gas program expanded

BATAVIA, OH – Sunoco Race Fuels – an industry powerhouse manufacturer of high-performance racing fuels – will continue their exclusive partnership as the “Official Fuel” of the Lucas Oil Late Model Dirt Series through 2020.

For decades, Sunoco’s fuels have been associated with racing excellence. Today, Sunoco has expanded the reach of its racing fuels line around the world to include all types of professional motor sports and other activities where premium race fuels make a difference.

With its unsurpassed innovations and years of experience, it’s easy to understand why more and more engine builders, racers, tracks and sanctioning bodies choose Sunoco over all other racing gasoline combined. It takes high-performance racing fuels that are willing to go the distance – fuels like those produced by Sunoco. As the largest manufacturer of racing gasolines in the world, Sunoco has a 40-year track record of winning performances.

“We’re able to bring the excitement of the Lucas Oil Late Model Dirt Series to fans across the country because of the help from dedicated partners like Sunoco Race Fuels,” said Rick Schwallie, Lucas Oil Late Model Dirt Series Director. “Above all, the friendships and relationships we’ve built among their company employees, our staff, and everyone involved is second-to-none. We look forward to continuing our great working relationship with Sunoco for many years to come.”

Rick Schwallie Lucas Oil Late Model Dirt Series director 5066
Rick Schwallie

Sunoco Race Fuels will continue as the title sponsor of the Road to Wheatland loyalty program. The Sunoco Race Fuels Road to Wheatland will award a $1,500 cash bonus to the top-twelve drivers in the current championship standings, who maintain perfect attendance through the Lucas Oil Show-Me 100 at Lucas Oil Speedway.

In addition, the highest finishing driver in the Lucas Oil Show-Me 100 utilizing Sunoco Race Fuels exclusively, that maintains perfect attendance throughout the entire Lucas Oil Late Model Dirt Series season, receives a $2,500 cash bonus at the year-end award banquet.

Sunoco Race Fuels has expanded the “Race for Gas” program for Lucas Oil Late Model Dirt Series drivers in 2018 and beyond. Any driver utilizing Sunoco Race Fuels exclusively will earn points at each series event. The driver that earns the most points throughout the season will be crowned the Sunoco Race for Gas Champion and receive a $3,000 cash bonus at the year-end awards banquet. Second-place in Sunoco Race for Gas standings will earn a $2,000 cash bonus, while third-place receives a $1,000 cash bonus.

Mansfield Motor Speedway - Lucas Oil Late Model Dirt Series 4423
Mansfield Motor Speedway – Lucas Oil Late Model Dirt Series

“We are very pleased to continue our partnership with the premier national touring sanctioning body for dirt late models,” said Terry Thompson, Sunoco Race Fuels National Sales Manager. “The Lucas Oil Late Model Dirt Series continues to grow and provide great professionally ran events for drivers, promoters, and fans. Everyone at Lucas Oil has been a pleasure to work with, from the staff, to the drivers and the tracks we support.”

Sunoco Race Fuels will return as the title sponsor of the North/South 100 weekend, held annually in August at Florence (KY) Speedway. The Sunoco Race Fuels North/South 100 has been a pillar on the Lucas Oil Late Model Dirt Series slate for nearly a decade. The expansion of the crown-jewel event, which now boasts over $200,000 in purse money over the entire weekend, has made it a must-attend event for drivers and fans alike.

To learn more about Sunoco Race Fuels, visit: www.sunocoracefuels.com.

Lucas Oil Late Model Dirt Series Marketing Partners Include: Allstar Performance, Andy Durham Racing Engines, AR Bodies, ASi Racewear, Bad Boy Mowers, Barry Wright Race Cars, Black Diamond Chassis, Sweet-Bloomquist Race Cars, Boyd Bilt Fabrication, BRODIX, Capital Race Cars, COMP Cams, Cornett Racing Engines, CV Products, DirtonDirt.com, Dunn-Benson Ford, E3 Spark Plugs, Earnhardt Technologies Group, Eibach Springs, Fast Shafts, Fast Orange, FK Rod Ends, GEICO, General Tire, Heath Lawson Photography, Hoosier Tire, Hot Rod Processing, JRi Shocks, Keyser MFG, K&N Engineering, Lucas Oil Products, Lucas Oil Racing TV, Longhorn Chassis, MAVTV Motorsports Network, Midwest Sheet Metal, Miller Welders, Öhlins Shocks, Optima Batteries, Outerwears, Performance Bodies, PFC Brakes, Pierce Race Cars, Pro Power Racing Engines, Protect The Harvest, QA1, Ram Mounts, Rhino AG, Rocket Chassis, Rugged Radios, Safecraft, Simpson Race Products, Spray Nine Sunoco Race Fuels, Super Clean, Wallace Engines, WELD Racing, Wrisco Aluminum, 5150 Race Trailers

About Lucas Oil Late Model Dirt Series
Founded in 2005, the Lucas Oil Late Model Dirt Series is the nation’s premier dirt late model sanctioning organization.  In 2016, the LOLMDS will sanction 53 events in 19 states.  The series is owned by the parent company Lucas Oil Products Inc. and receives national exposure through a TV package filmed, produced and edited by Lucas Oil Production Studios.  LOLMDS events will be broadcast on four TV Networks including CBS, NBC Sports, CBS Sports Network and the MAVTV Motorsports Network. For more information about the Lucas Oil Late Model Dirt Series visit the official website at: www.LucasDirt.com.

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