Steve Newmark has a path to take over the Director of Athletics at the University of North Carolina
Steve Newmark has served as the president of RFK Racing (Formerly Roush Fenway Racing) for the past 15 years. Now, he’s taking a new path.
Newmark has been hired by the University of North Carolina as the new Executive Associate Athletic Director. His new focus will be revenue-driving initiatives related to the Football and Basketball programs at the school.
He will take on his new role starting August 15, 2025. They have a plan for him to become the Director of Athletics in Summer 2026.
He’s a native of Chapel Hill, NC. And he’s been involved with the recent direction of the school’s athletics department.
Newmark was on the advisory committee that suggested the team hire Bill Belichick as Carolina’s head football coach. Belichick is an eight-time SuperBowl winner.
Steve Newmark comments on leaving RFK Racing
“I’ve been incredibly fortunate to work alongside some many amazing people at RFK Racing over the past 15 years,” Newmark opened via social media.
“It has been a true privilege to learn from and represent Jack Roush and John Hentry and the entire organizations. And I firmly believe the RFK team is in a great spot and poised for tremendous success both on and off the track in the years ahead.”
“Now, it’s time for a new chapter. I am heading back home to Chapel Hill to join on of the most respected and successful programs in college sports.”
“I am thrilled to officially become part of UNC Athletics and look forward to joining Tar Heel Nation as we strive for wins and championships across all sports in the evolving landscape of collegiate athletics.”
Steve Newmark on joining the University of North Carolina
“Like many passionate Tar Heel fans, avidly following UNC Athletics has represented a special and unique bond with my family and friends since childhood, and I recognize the role it serves for the University, alumni, community and broader fanbase,” Newmark said in the release.
“I look forward to working with Bubba and the entire Tar Heel Nation to continue to elevate UNC’s status as a premier brand in college sports with top-tier programs across the board, and with student-athletes who represent North Carolina’s flagship institution with class on and off their respective playing fields.”
Newmark added, “With collegiate athletics undergoing massive changes at all levels, UNC is well positioned to take advantage of the new landscape.”
RFK Racing statement
“RFK Racing extends its deepest gratitude to Steve Newmark for his remarkable leadership, vision and steadfast dedication over the past 15 years,” RFK Racing opened in a statement.
“Steve has been instrumental in shaping the culture, growth and success of our organization and his impact will be felt well into the future. While we are saddened to see him step away from his role as president later this Summer, we fully support his decision and are grateful he will remain engaged through the transition.”
“We wish Steve continued success at the University of North Carolina, and we look forward to building on the strong foundation he’s provided.”
Daniel Suarez is departing Trackhouse Racing
Lee H Roberts comments
“Bubba is a national leader in his field, and his vision and dedication have helped Carolina Athletics reach new heights while navigating an unprecedented era,” Roberts said. “We are excited to build on that success by incorporating Steve’s deep experience with strategic partnerships and sponsorships to build an even brighter future for Carolina Athletics.”



