Small NASCAR team lands big sponsor for No. 51 machine
A team will a consistent primary sponsors is rare in the world of NASCAR. But, one of the smaller teams have just signed one heading into 2021.
Biohaven Pharmaceuticals (NYSE:BHVN) and the Nurtec™ ODT (rimegepant) becomes the primary partner for the No. 51 Rick Ware Racing entry during the entire 2021 NASCAR Cup Series season.
A driver was not announced. It remains unclear if the team intends to run a driver full-time. Previously, the team fielded multiple entries with a wide range of drivers.
Rick Ware comments on the 20201 car
“Rick Ware Racing welcomes Biohaven as our primary sponsor in the NASCAR Cup Series,” Rick Ware stated via a team release.
“I am ecstatic to have Nurtec ODT join the Rick Ware Racing family, and we just can’t wait for 2021 to get rolling. To have a sponsor help fund our team and at the same time, raise awareness about an acute treatment for migraine is a win for us and our fans. As the parent of a family member with migraine, I am particularly excited to help share the message about Nurtec ODT with the world so that many others can get relief.”
“Racing is all about speed and we look forward to crossing the finish line with the Nurtec ODT No. 51 car.”
Graham Goodrich, Biohaven Senior Vice President, Brand Marketing, stated, “Patients are at the center of everything that we race for at Biohaven and our partnership with Rick Ware Racing will help to continue to raise awareness about Nurtec ODT.”
“Like many individuals, Rick’s racing family understands the impact of migraine and the need for fast migraine relief. Drivers who compete in races like the NASCAR Cup Series have to perform at the highest level under challenging mental and physical conditions.”
“Like a race car driver, everyone wants to perform at their highest level but those who suffer from migraine know what it’s like to be forced to the sidelines.”
“People with migraine need fast relief to get back on track and Biohaven is thrilled to partner with the Rick Ware Racing team on the Nurtec ODT No. 51 car for the 2021 NASCAR Cup Series.”