A new NASCAR game is in development with a 2025 release
iRacing has acquired NASCAR exclusive console racing games licence rights from Motorsport Games. The license will transfer from 704Games, a subsidiary of Motorsport Games, to iRacing.
iRacing began their NASCAR partnership back in 2010. Their licensed sim racing product has grown into a technical partner of the sanctioning body. For example, iRacing scanned the streets of Chicago to setup and test various options for the Chicago street course, a track which came to life in the real world earlier this year.
The sim company has also helped develop the Next Gen car. The track layout of the Busch Light Clash at the Coliseum was born via iRacing as well.
A new NASCAR console game is expected for 2025.
iRacing comments
“When we were approached with the option to acquire the license for the simulation-style NASCAR console game, which was the console game and franchise that we were dreaming about doing, it was an opportunity we couldn’t pass up,” said iRacing President Tony Gardner.
“Having the ability to build a NASCAR console game is a privilege we promise to execute with the utmost care. We look forward to working diligently with NASCAR industry stakeholders to deliver a product that provides an amazing experience for the gaming community and NASCAR fans worldwide.”
Gardner added, “With all the NASCAR game experience, console experience, resources and technology assets we already have in place, we are in a fantastic position to hit the ground running building a great NASCAR game franchise on the various platforms.”
Motorsport Games
“The sale of the NASCAR license is the result of a thorough, strategic review of where we believe our company should be headed over the longer-term,” said Motorsport Games CEO Stephen Hood.
“In our exploration of the sale, we gave due consideration to those companies we believed could develop a great NASCAR game. Both NASCAR and iRacing have been receptive to our proposed change, working with us to architect a positive transition post-sale and we thank them for their support.”
Hood added, “We will now concentrate our efforts towards delivering around other IP already in advanced development.”
NASCAR comments
“NASCAR has the most passionate fans in the world and a vast community that is just as passionate about gaming,” said NASCAR Managing Director Esports and Gaming Nick Rend.
“What’s more, there continues to be tremendous opportunity to connect with millions of potential new fans in the gaming space.”
“iRacing has been an incredible partner and ambassador for the NASCAR industry for more than a decade. We thank Motorsport Games for its efforts over the years and are ready to work with iRacing to deliver a best-in-class simulation-style NASCAR console game that’s exciting for the gaming community and allows our fans to connect with the sport in an impactful, meaningful way.”
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